THE WEEKLY STANDARD editor Bill Kristol lamented the fall of Breitbart News Wednesday in the wake of Breitbart chairman Stephen Bannon's appointment as chief executive for the Trump campaign.

Kristol, who knew Breitbart's founder Andrew Breitbart, said that the website in its current form is not a reflection of the man who founded it.

"It's unfortunate that we're all sitting around talking about 'Breitbart,'" Kristol said. "It's a disservice to Andrew's memory."

Breitbart in 2011 did not deign to call Trump a conservative. Under the stewardship of Bannon, the site, though it may be bringing in revenue, has become an outlet for intolerance, Kristol said.

"I hate the fact that it's called Breitbart News," he said. "If they changed the name and called it it right-wing intolerant mean-spirited news, that would be fine."

Kristol recalled one instance where the site posted an article calling him a "renegade Jew."

"We were joking about renegade earlier, and I think its appropriate to joke about, and I embrace that joke. But that's not what Breitbart said about me three months ago. It was "renegade Jew,"" Kristol said. "The charge was that I — why was I a renegade Jew? Because I didn't support Donald Trump. Really?"

The site had come to reflect the "new low" that is Donald Trump, he said, and pointed to Trump's treatment of immigration as an example.

"It's one thing to be against illegal immigration. It's one thing as a policy matter … to say that you should have tougher policies. It's one thing to say there should be less legal immigration. That is a serious public policy issue," Kristol said. "It's another thing to start castigating people, and defining people by ethnicity, race, religion and so forth. That is Trump."