Laverne Cox, who stars in Inventing Anna, has been turned into a Barbie, launching Mattel’s first transgender version of the doll.
Cox touted the doll as more than a toy, calling it a moment of “hope and possibility” for the LGBT community amid tense political debates over transgender issues.
"I think in an environment where trans children have been used as a political football ... where trans kids are being attacked, that this can also be a celebration of transness, and also a space for them to dream, understand, and be reminded that trans is beautiful," Cox told People. "That there's hope and possibility for them to be themselves."
Cox said the design process was detailed with discussions about how to make the Barbie look more African American, if adding blonde hair with a dark root was possible, and how many outfits the doll could have.
“I wanted her to wear multiple outfits, but that wasn't cost-effective. You want the doll to be affordable. So I was, like, 'What if she had one outfit that could peel off and become multiple outfits?'" Cox said. "So that's what we designed and came up with."
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Mattel said that it “couldn’t be more excited” to partner with Cox.
“We are proud to highlight the importance of inclusion and acceptance at every age and to recognize Laverne's significant impact on culture with a Tribute Collection Barbie," said Lisa McKnight, the executive vice president and global head of Barbie and Dolls at Mattel.
Cox said Barbies were a coveted toy as a child.
"I begged my mother for a Barbie doll, and she said no because I was assigned male at birth," Cox said. "And when I was in my 30s, I was in therapy and telling my therapist that I was denied the opportunity to play with Barbie dolls. And my therapist said, 'It's never too late to have a happy childhood, and what you should do for your inner child is go out and buy yourself a Barbie doll.'"
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The same sentiment is what Cox hopes for other children.
“What excites me most about her being out in the world is that trans young people can see her and maybe get to purchase her and play with her,” Cox said.
The doll has drawn mixed reviews, with some calling it historic while others are questioning Mattel’s move.
“Really? Who is going to buy a transgender barbie!” one Twitter user wrote. “Society is going down, fast!”
Really?
— Avän (@avan_mx) May 25, 2022
Who is going to buy a transgender barbie!#WTF
Society is going down, fast!
Laverne Cox or Lavern Cocks?#JFC!#decadence #LaverneCox
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The Family Education Trust also tweeted, noting that the target age of a Barbie doll is between 3 and 4 years old.