The Trump campaign has experienced its second staff overhaul in two months, and has elevated a Breitbart executive and a Republican pollster to lead roles with just 82 days to go until the general election.
Former banker and Breitbart executive chairman Stephen Bannon has been appointed as the Trump campaign's chief executive. GOP pollster Kellyanne Conway, meanwhile, is the new acting campaign manager, a role previously occupied by Corey Lewandowski and then by Paul Manafort.
Unlike Lewandowski, however, Manafort is not being let go, and he "will remain in his role," though it has been diminished somewhat, the Washington Post reported, citing anonymous aides.
Conway told CNN, "I look at it as an expansion of the team. Paul remains as chairman."
The Trump campaign reportedly began discussing the changes Sunday evening, and worked to finalize the details through Tuesday as the candidate was on the road, according to the New York Times.
The shakeup was driven in large part by Trump's feeling of being "boxed in" by Manafort's reported attempts to get the GOP nominee to moderate his tone, the Post added.
The idea, then, is that Conway and Bannon will aide Trump in finishing out the remainder of the election in a fashion that the candidate feels is more authentic and true to his character.
"I want to win," Trump explained late Tuesday in an interview with the Wall Street Journal. "That's why I'm bringing on fantastic people who know how to win and love to win."
He added in a separate interview with the Associated Press, "I've known both of them for a long time. They're terrific people, they're winners, they're champs, and we need to win it."
News of the campaign shakeup was reported first by the Wall Street Journal, and confirmed separately by the Washington Post and the New York Times.
Elevating Conway over Manafort is a reverse of a reverse as it was Manafort's moderation mantra during the last campaign shakeup that Trump chose over Lewandowski's looser "let Trump be Trump" approach to the 2016 election.
Now, it appears Trump wants to be Trump after all.
The change in lead staff roles comes right after Trump stated flatly in an interview Tuesday that he has no intention of pivoting or moderating his tone.
"You know, I am who I am," he told a Wisconsin television station. "It's me. I don't want to change. Everyone talks about, 'Oh, well you're going to pivot, you're going to.' I don't want to pivot. I mean, you have to be you. If you start pivoting, you're not being honest with people."
Reports of the reshuffling also come after months of terrible polling for the Trump campaign, as national surveys consistently show Hillary Clinton easily bests the GOP nominee.
Clinton leads Trump by 6.7 points, according to a RealClearPolitics polling average. The former secretary of state also beats Trump in all 22 of the most recently released national polls.
Trump's campaign spokeswoman did not respond immediately to the Washington Examiner's request for comment.